Photography, social media, communications and copywriting (Ongoing work, July 2023 onwards)
The Coasters needed some help making their website more accessible, refining its copy, and generally making it more user-friendly.
I'm working on a social media strategy which includes digital marketing, enabling the Coasters to recruit and retain more members, and growing their presence in the city.
Follow Plymouth Coasters on socials @plymouth_coasters and keep up to date with what's coming next!
Discovery Multi Academy Trust
Photography (May 2023)
Discovery MAT required photography to accompany a press release and for content on its website and social media.
We worked together to create robust and necessary consent forms for photography, and then I got to work making the children and adults feel at ease whilst taking some great shots to show the fantastic and powerful environment at the school.
This service included post-photography editing to enhance the images.
Plymouth Governor Network
Public Relations, Social Media, & Copywriting (ongoing work, January 2023 onwards)
Building and managing the Plymouth Governor Network was a challenge at first. The Network was a new association and therefore could not deliver a brief. Based on my knowledge of the sector, I developed a simple website that we could add to over time.
This website is now on its second version and third colour pallette which we're using for their digital marketing campaign.
I'm working on the association's social media to ensure it has frequent and powerful content that draws in members and brings its work to light.
Discovery Multi Academy Trust
PR & Communications (January 2023)
This shools trust had worked hard to join the Plymouth Inclusion Charter, which proved how its schools and centres were supportive of all its children, especially those with special educational needs and disabilities, and those struggling with developmental complications from adverse childhood experiences.
I worked with the Trust Inclusion Lead to develop a story about this to take to some media and press outlets in the city to share the good news and help publicise the hard work and dedication of the schools trust.
*Owen Media no longer manages the Plymouth Primary Nurture website or social media accounts and is not responsible for its content.
Plymouth Primary Nurture
Social Media, Copywriting, Communications & Photography (2020 - 2022)
I built and managed a website for Plymouth Primary Nurture. The specialist settings for primary school children needed a modern and accessible website for service users to use for information, contact, and referrals.
Using exclusive photography, the right language, and thoughtful social media content, I created a digital environment for the organisation's clients and influencers that enabled them to gather the information they need and feel that they were making the best choice for their child.
I spent time defining the audience for each social media platform before generating content; Twitter was more suited to professionals who would be making referrals, whereas Facebook was parent-friendly.
The content shared on Facebook was information, photographs, and events specifically for parents and families, reassuring them of their good decision to send their child to The Edison Centre/Plymouth Primary Nurture, whilst giving them a helping hand in finding support and accessing events that would support their family holistically.